Business Planning

What happens when you build a business with your closest friends? Our CEO reflects on trust, boundaries, and how a powerful trio made Athena what it is today.

When hiring a virtual assistant, the sheer number of options can be paralyzing! With companies offering everything from task-based help for $5/hour to executive-level support at premium rates, it’s hard to know which provider is right for your needs—and what you’re really getting for your money. In this post, we compare the most popular virtual assistant companies— breaking down their pricing, assistant quality, service offerings, and business models—so you can make an inform

The calendar has flipped to a new year, and small business owners everywhere find themselves in a familiar position—

As the end of the year approaches, it’s time for small business owners, entrepreneurs, and executives to reflect, recharge, and recalibrate.

This case study demonstrates one of the many different places our potential clients find themselves before they hire us. Gary was in the...

Through growing pains, we discovered cracks in the foundation and knew we needed to create clarity and improve how we run the business.